Tesla Manufacturing

Senior Sales Campaign Coordinator

London, United Kingdom In person Full-time

As a Senior Events Coordinator, you'll drive customer engagement initiatives for Tesla across the UK market. This role focuses on designing and delivering full-funnel campaigns that align with Tesla's vision to build a world of Amazing Abundance.The role will be responsible for lead generation, project development, retail campaigns and event activations. Through ideation, execution, and optimization of campaigns and events tailored to awareness, conversion, and retention stages, ensuring seamless progression of leads through the sales journey.

Collaborating closely with in-market teams and cross-functional partners, you'll identify opportunities to expand and refine our customer database while supporting localised strategies to reach new audiences and showcase the full Tesla ecosystem. What We're Looking For A storyteller who deeply understands Tesla's brand ethos and can translate it into campaigns and events that inspire action. You thrive on creative problem-solving, whether it's reimagining how to engage skeptical audiences or troubleshooting underperforming channels.

Your approach balances visionary thinking ("Big Ideas") with relentless execution ("Big Follow-Through"), ensuring campaigns launch flawlessly and scale effectively. As a collaborator, you act as a trusted partner and leader to stakeholders across functions to bring the mission to life and engage with new audience. Somebody who is interested in a ‘marketing’ role like no other and who is looking to learn and innovate.

Build compelling campaign briefs that articulate Tesla's brand values and strategic goals, ensuring alignment with market needs and cross-functional stakeholders (Sales, Energy, Certified Pre-Owned and Communications) to maintain campaign consistency. Concept boundary-pushing campaigns and pitch new event ideas to increase top-of-funnel customer database, broadening outreach to new customers through education on the full Tesla ecosystem.

Measure campaign and event success through new and existing KPIs such as lead quality, conversion rates, and ROI, using insights to iterate and improve future initiatives. Lead and support key Campaigns and Activations, including planning, execution, post-campaign analysis, and strategic follow-up, to ensure activities and results align with overarching goals and objectives. Execute in-store programs and email campaigns to engage existing leads and create new leads.

Proactively manage upward by communicating plans and requirements that drive business alignment Assist in the implementation of a comprehensive event calendar with centralized tracking of all local test drive and lead generation events, and external corporate events (e.g. auto shows and product launches). Work with communications team on consistent and effective messaging of external documents and promotional materials to support our sales enablement activities.

Ensure compliance with global brand strategy and corporate identity for Tesla. Minimum of 5 years of experience in marketing, with a focus on strategic communication and project leadership Experience managing large-scale events and campaigns, including planning, execution, and post-event analysis Excellent project management skills, with the ability to manage multiple projects and priorities simultaneously with quality Exceptional analytical and problem-solving skills, with the ability to analyze campaign performance data and make data-driven decisions with a follow-up strategy Excellent communication skills, with the ability to collaborate with cross-functional teams and present ideas effectively Fluent in English Maintain a high sense of urgency and entrepreneurial work ethic that is required to drivebusiness outcomes Highly organized with the ability to manage multiple projects while meeting deadlines Result driven, hands-on, positive “can do” attitude, passionate and able to show commitment and to inspire others.

Proficient in MS Office. Ability to work in a fast-paced, dynamic and deadline-oriented environment. Right to work in the UK Valid Driver's license for 2+ years

Job description provided by Tesla.
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