Grayscale Investments interview preparation.

10-15 years of experience leading strategic event, experiential, or field marketing programs, preferably in financial services, fintech, asset management, or high-growth sectors—or fashion-caliber event production (e.g., major fashion week shows) for candidates without a finserv background

Demonstrated success building and delivering multiformat event strategies, including virtual, hybrid, and in-person experiences

Detail-oriented with high standards for quality, brand consistency, and attendee experience; adept at immersive programming and experiential design

5–7 years of experience in campaign management, marketing operations, or project management within paid media or advertising, ideally at an ad agency, media agency, or ad ops/trafficking team, with consumer tech or fintech in-house experience also considered

Demonstrated success managing the execution of multichannel advertising campaigns, including digital performance and traditional brand campaigns, from planning through launch.

Deep familiarity with performance marketing platforms (Google Ads, Meta Ads Manager, LinkedIn, programmatic/DSPs) and marketing analytics/attribution tools.

Bachelor's degree required; advanced degree a plus.

4-7 years of experience in product operations, product development, fund operations, or a closely related function within asset management, ETFs, index products, or financial services.

Working knowledge of prospectus filings, index/benchmark administration, fund board processes, and the regulatory environment governing registered products; familiarity with digital asset products a strong plus.