We are looking for an experienced Sales Development Representative (SDR) with 5+ years of proven expertise in prospecting, lead qualification, and pipeline development. The Senior SDR will play a pivotal role in identifying target accounts, engaging with decision-makers, and booking qualified meetings for the sales team. This position demands a strong mix of strategic outbound execution, process ownership, and team mentorship.
Key Responsibilities
- •Outbound Prospecting: Execute multi-channel outreach (email, LinkedIn, phone, bidding platforms) to engage decision-makers.
- •Lead Qualification: Assess inbound and outbound leads to ensure alignment with Ideal Client Profiles (ICP).
- •Meeting Generation: Consistently schedule qualified discovery calls and demos for the sales team.
- •Proposal & Messaging: Tailor outreach campaigns, write compelling proposals, and adjust messaging based on market feedback.
- •Pipeline Management: Maintain accurate and up-to-date lead data and activities in CRM (HubSpot, Salesforce, or equivalent).
- •Process Optimization: Drive improvements in cadence design, outreach personalization, and performance tracking.
- •Mentorship: Coach and support junior SDRs to improve productivity, messaging quality, and qualification skills.
- •Collaboration: Work closely with Account Executives and Marketing teams to align campaigns with market positioning.
Requirements
•Experience: 5+ years in SDR/BDR roles, preferably within IT services, SaaS, or technology consulting.
•Track Record: Consistent success in lead generation and meeting quota targets.
•Skills
- oExpert in outbound sales tactics and cold outreach
- oStrong proposal writing and business communication
- oFamiliarity with CRM and automation tools (HubSpot, Salesforce, Apollo, Lemlist, LinkedIn Sales Navigator)
- oAbility to analyze performance metrics and optimize campaigns
- •Mindset: Self-starter, target-driven, and comfortable in a fast-paced, high-growth environment.
KPIs & Targets
- •Qualified Leads Generated: Minimum 40–50 qualified leads per month.
- •Conversion Ratio: At least 20–25% of leads progressing to proposal/demo stage.
- •Revenue Contribution: Expected to contribute $250K+ annual pipeline opportunities.
- •Response SLA: All inbound and warm leads responded to within 24 hours.
- •CRM Hygiene: 100% accuracy in updating lead status, notes, and follow-ups.
- •Outreach Activity: Minimum 120 – 150 targeted outreach attempts per week (emails, LinkedIn connects, calls).
Benefits
- Health insurance.
- Hybrid working mode.
- Provident Fund.
- Parental leave.
- Yearly Bonus.
- Gratuity.
- Location: Delhi
- Full time
Job description provided by Codelogicx.
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