Territory Manager - Sales (Retail)

The Territory Manager – Sales (Retail) will be responsible for expanding NEDS' market presence in the retail segment across a defined geographic area. You will lead primary and secondary trade sales, work closely with independent brokers (IBs), and build strong, lasting relationships with customers. The role demands a proactive, adaptable approach to meet and exceed sales targets while collaborating with internal teams to deliver tailored electrical and digital solutions.

Develop and execute a territory sales plan targeting primary and secondary retail channels.

Identify, onboard, and nurture relationships with independent brokers (IBs) and key retail partners.

Achieve quarterly and annual sales targets for electrical and digital product lines.

Monitor market trends, competitor activity, and customer feedback to inform strategy.

Coordinate with product, marketing, and service teams to ensure seamless customer experience.

Conduct regular sales presentations, product demos, and training sessions for retail partners.

Analyze sales data and generate performance reports for senior management.

Negotiate contracts, pricing, and promotional terms with customers and distributors.

Ensure compliance with company policies, pricing guidelines, and regulatory requirements.

Travel within the assigned territory to visit customers, attend trade events, and gather market intelligence.

MBA or technical degree (Engineering, Electronics, or related field).

Minimum 5 years of B2B retail sales experience, preferably in electrical or digital systems.

Proven track record in managing primary and secondary trade sales channels.

Strong relationship‑building and negotiation skills.

Demonstrated initiative and ability to adapt to changing market conditions.

Excellent communication and presentation abilities.

Proficiency with CRM tools and Microsoft Office suite.

Analytical mindset with ability to interpret sales data and market trends.

Willingness to travel extensively within the assigned territory.

Ability to work collaboratively across cross‑functional teams.