Location: Amsterdam
Salary Range
€61,400.00 - €114,000.00
Job Description Summary
The Content Activation and Omnichannel Orchestration Manager serves as the domain manager within the Customer Excellence pillar for ensuring that approved content is activation ready and orchestrated consistently across field and digital channels.
The role owns local standards, processes and playbooks/documented Ways of Working for content activation, tagging, and omnichannel orchestration, while enabling Commercial, Value & Access (V&A), and Communications & Patient Advocacy teams to execute within those standards.
It ensures that customer journeys are translated into coherent channel experiences, that content is correctly prepared for platforms such as Oncore Customer Relationship Management (CRM), Interactive Core Visual Aids (iCVA) and Salesforce Marketing Cloud (SFMC), and that performance insights feed continuous improvement of execution standards.
The role is accountable for driving adoption, effectiveness and continuous innovation of omnichannel engagement, ensuring measurable impact on customer experience and business outcomes.
Major accountabilities:
Job description provided by Novartis.
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