Bears with Benefits is scaling rapidly across 6 markets (DE, IT, NL, FR, CH, ES). We're looking for a hands-on marketer to own performance campaigns across Paid Social and Search — end-to-end, from build to optimization. You'll report to the Team Lead Performance Marketing. This role suits a proactive builder: strong numerical mindset, comfortable creating structure from scratch, and equally at home in strategy and execution.
What you'll do Own campaigns across Paid Social and Search Meta, Search, and Native Ads across assigned markets — build, launch, manage, optimize. Bridge data and creative — analyze performance and brief our creative strategist, agency, and creators. Spot growth opportunities across channels, audiences, and formats; run rapid tests and turn results into playbooks. Track CAC, AOV, LTV, and funnel metrics using our attribution model and Sales Channel data; share insights with the team.
Own product data feed optimization using tools like DataFeedWatch or Channable. Brief and coordinate content external agencies, keeping clear control over ROI. Build scalable processes and structures as markets grow. 3–5 years in fast-scaling digital marketing, hands-on across Meta, Search, and Native Ads. E-commerce/D2C background, ideally wellness, supplements, or FMCG/CPG. Experience scaling campaigns across multiple European markets.
Comfortable managing external agencies with a clear ROI focus. Strategic and hands-on in equal measure — you set direction and execute it yourself. Highly analytical, confident with dashboards, budgets, and KPIs. Ownership mindset — you build solutions rather than wait for instructions. Languages: fluent German and English required; Dutch, Italian, French, or Spanish a strong plus. Munich office, ambitious and fast-growing team.
Steep learning curve, freedom to shape our marketing. Flat hierarchies, fast decisions. Friendly team, open feedback culture.
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